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Insights, strategies, and real-world pricing lessons. Explore expert articles to stay ahead in the world of pricing.

Insights Pricing Strategy Case Study: Edrington & Priceagent

Insights Pricing Strategy Case Study: Edrington & Priceagent

How Edrington uses data to master pricing in Sweden’s retail monopoly

Priceagent
Priceagent
Apr 1, 2026
April 1, 2026
Sales & Marketing
Priceagent Strengthens Leadership Team – Jonas Eliasson Appointed Head of Sales

Priceagent Strengthens Leadership Team – Jonas Eliasson Appointed Head of Sales

Priceagent appoints Jonas Eliasson to lead global sales, boosting commercial execution.

Priceagent Strengthens Leadership Team – Jonas Eliasson Appointed Head of Sales
Priceagent
Feb 17, 2026
Company News & PR
The Price of a Deal: Why discounting may be solving the wrong problem

The Price of a Deal: Why discounting may be solving the wrong problem

Willingness-to-pay data suggests Black Week attracts more than bargain hunters.

The Price of a Deal: Why discounting may be solving the wrong problem
Jonas Eifrém Strinnholm
Feb 16, 2026
Price Studies
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Telness Tech och Priceagent samarbetar för smartare prissättning hos telekomoperatörer
Company News & PR
February 16, 2026

Telness Tech och Priceagent samarbetar för smartare prissättning hos telekomoperatörer

Samarbetet gör att MVNO:er kan lansera snabbare och öka intäkterna genom efterfrågebaserad prissättning.

AI pricing in airlines raises big questions. Here's what we told The Independent
Competitive Pricing
February 16, 2026

AI pricing in airlines raises big questions. Here's what we told The Independent

Priceagent’s Philip Carls weighs in on the risks of AI-powered flight pricing

Why cutting costs isn’t cutting it: The untapped power of pricing
Pricing Fundamentals
February 16, 2026

Why cutting costs isn’t cutting it: The untapped power of pricing

Pricing, not cost-cutting, is the sharpest lever for profit growth.

In a tariff-shaken market, pricing is your most powerful (and riskiest) supply chain lever
Value-Based Pricing
February 16, 2026

In a tariff-shaken market, pricing is your most powerful (and riskiest) supply chain lever

Real time pricing amid tariffs turns supply chains from risk to advantage

Pricing is performance. So why isn’t it treated that way?
Company News & PR
February 16, 2026

Pricing is performance. So why isn’t it treated that way?

Why pricing should be treated as a core part of performance strategy.

Priceagent introduces Price Check: The next step in challenging pricing guesswork for every company
Company News & PR
February 16, 2026
June 24, 2025

Priceagent introduces Price Check: The next step in challenging pricing guesswork for every company

New platform feature delivers cost-effective, on-demand pricing studies in minutes.

Don't just set a price: quantify the value of every feature with forward-looking customer data.

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Pricing studies on demand and on repeat.