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Insights, strategies, and real-world pricing lessons. Explore expert articles to stay ahead in the world of pricing.

Smarter pricing, better promotions: why precision beats big discounts

How to design discounts that actually change buyer behavior.

Priceagent

Nov 28, 2025

Sales & Marketing

Priceagent appoints serial entrepreneur Emanuel Lipschütz as Chairman to lead next phase of global expansion

New Chairman brings scale-up rigor to support rapid global expansion

Priceagent launches new platform and plans, putting pricing within reach of every team

Launch of new plans and free trial gives every business instant access to demand and revenue insights

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3 Tactics B2B Companies Overlook in Contract Negotiations

Sales & Marketing

March 14, 2025

July 17, 2024

3 Tactics B2B Companies Overlook in Contract Negotiations

Discover strategies and value framing techniques top sales representatives leverage

Leverage Price Discrimination Strategies to Maximize Revenues

Premium Pricing

March 11, 2025

July 14, 2024

Leverage Price Discrimination Strategies to Maximize Revenues

A guide covering best practices for leveraging strategies like value-based pricing,

Pricing's Role in Maximizing Customer Lifetime Value

Sales & Marketing

March 11, 2025

July 11, 2024

Pricing's Role in Maximizing Customer Lifetime Value

Learn how the most successful B2B & B2C companies leverage customer LTV to drive cru

Pricing Strategies for Maximizing Revenue in an Economic Downturn

Pricing Fundamentals

March 11, 2025

July 8, 2024

Pricing Strategies for Maximizing Revenue in an Economic Downturn

Learn how to utilize elasticity-based dynamic pricing, cost leadership, bundling & o

The Definitive Pricing Checklist: 12 Must-Dos to Supercharge Your Strategy

Sales & Marketing

March 11, 2025

July 5, 2024

The Definitive Pricing Checklist: 12 Must-Dos to Supercharge Your Strategy

Follow this definitive 12-point pricing checklist from experts at PriceAgent to audi

Demystifying Price Elasticity: A Practical Guide

Pricing Fundamentals

March 11, 2025

July 2, 2024

Demystifying Price Elasticity: A Practical Guide

Learn how to estimate your own price elasticity coefficients using various methods a

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