Articles

Insights, strategies, and real-world pricing lessons. Explore expert articles to stay ahead in the world of pricing.

The Price of a Deal: Why discounting may be solving the wrong problem

Willingness-to-pay data suggests Black Week attracts more than bargain hunters.

Priceagent

Jan 21, 2026

Price Studies

The Price of Motivation: New year's resolutions lowers willingness to pay

January drives gym demand, but the revenue peak shifts sharply downward.

Priceagent

Jan 29, 2026

Price Studies

Smarter pricing, better promotions: why precision beats big discounts

How to design discounts that actually change buyer behavior.

Priceagent

Nov 28, 2025

Sales & Marketing

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Competitive Pricing

March 11, 2025

January 8, 2024

Unleash Pricing Power with PriceAgent

PriceAgent revolutionizes pricing optimization by gathering real-customer data to un

Value-Based Pricing

March 11, 2025

December 24, 2023

Retention KPIs: Unveiling the Secrets to Customer Loyalty

The power of retention KPIs - learn how to effectively measure, track, and leverage

Decoding Product Success Metrics: A Comprehensive Guide to Measuring Impact

Value-Based Pricing

March 11, 2025

December 22, 2023

Decoding Product Success Metrics: A Comprehensive Guide to Measuring Impact

Master the art of selecting, tracking, and interpreting product success metrics to g

Cultivating Sales-Qualified Leads: The Pathway to Revenue Growth

Sales & Marketing

March 11, 2025

December 20, 2023

Cultivating Sales-Qualified Leads: The Pathway to Revenue Growth

Discover the art of cultivating sales-qualified leads, from identification and nurtu

Demystifying Unearned Revenue: A Comprehensive Guide

Pricing Fundamentals

March 11, 2025

December 18, 2023

Demystifying Unearned Revenue: A Comprehensive Guide

Master the concept of unearned revenue and its implications for financial reporting

Promotional Pricing Examples: Capturing Attention and Driving Sales

Sales & Marketing

March 11, 2025

December 16, 2023

Promotional Pricing Examples: Capturing Attention and Driving Sales

The power of promotional pricing with inspiring examples and insights into effective

The pricing platform behind thousands of successful companies

Pricing studies on demand and on repeat.