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Insights, strategies, and real-world pricing lessons. Explore expert articles to stay ahead in the world of pricing.

The Price of a Deal: Why discounting may be solving the wrong problem

The Price of a Deal: Why discounting may be solving the wrong problem

Willingness-to-pay data suggests Black Week attracts more than bargain hunters.

Priceagent
Priceagent
Jan 21, 2026
Price Studies
The Price of Motivation: New year's resolutions lowers willingness to pay

The Price of Motivation: New year's resolutions lowers willingness to pay

January drives gym demand, but the revenue peak shifts sharply downward.

The Price of Motivation: New year's resolutions lowers willingness to pay
Priceagent
Jan 29, 2026
Price Studies
Smarter pricing, better promotions: why precision beats big discounts

Smarter pricing, better promotions: why precision beats big discounts

How to design discounts that actually change buyer behavior.

Smarter pricing, better promotions: why precision beats big discounts
Priceagent
Nov 28, 2025
Sales & Marketing

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Price Anchoring: All You Need to Know for 2026
Advanced Pricing Tactics
January 19, 2026
April 17, 2024

Price Anchoring: All You Need to Know for 2026

Master price anchoring & influence customer decisions! Discover strategy that works,

Retail in the Age of Inflation: Pricing Strategies for Survival
Competitive Pricing
March 11, 2025
April 13, 2024

Retail in the Age of Inflation: Pricing Strategies for Survival

Rising costs & inflation hurting your retail profits? Discover how dynamic pricing &

The Top 3 Pricing Mistakes Businesses Make (and How to Avoid Them)
Competitive Pricing
March 11, 2025
April 7, 2024

The Top 3 Pricing Mistakes Businesses Make (and How to Avoid Them)

Struggling to set the right price? Don't fall victim to common pricing mistakes! Lea

How Price Intelligence Optimizes Pricing and Drives Growth
Competitive Pricing
March 11, 2025
April 4, 2024

How Price Intelligence Optimizes Pricing and Drives Growth

Stop guessing on pricing! Discover how real-time competitor tracking & price elastic

SaaS Pricing for the Sporting Industry: Key Considerations to Maximize Growth
Value-Based Pricing
March 11, 2025
April 1, 2024

SaaS Pricing for the Sporting Industry: Key Considerations to Maximize Growth

Is your sports SaaS facing unique pricing challenges? Discover how tiered plans & fr

Implementing Value-Based Pricing: Lessons from Successful Businesses
Value-Based Pricing
March 11, 2025
March 26, 2024

Implementing Value-Based Pricing: Lessons from Successful Businesses

Learn how value-based pricing can boost revenue and customer satisfaction. Explore r

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