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The price of motivation: New year's resolutions lowers willingness to pay

The price of motivation: New year's resolutions lowers willingness to pay

January drives gym demand, but the revenue peak shifts sharply downward.

Priceagent
Priceagent
Jan 13, 2026
Price Studies
Smarter pricing, better promotions: why precision beats big discounts

Smarter pricing, better promotions: why precision beats big discounts

How to design discounts that actually change buyer behavior.

Smarter pricing, better promotions: why precision beats big discounts
Priceagent
Nov 28, 2025
Sales & Marketing
Priceagent appoints serial entrepreneur Emanuel Lipschütz as Chairman to lead next phase of global expansion

Priceagent appoints serial entrepreneur Emanuel Lipschütz as Chairman to lead next phase of global expansion

New Chairman brings scale-up rigor to support rapid global expansion

Priceagent appoints serial entrepreneur Emanuel Lipschütz as Chairman to lead next phase of global expansion
Priceagent
Nov 18, 2025
November 18, 2025
Company News & PR

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Guide:  Launching in a New Market
Sales & Marketing
Mar 11, 2025

Guide:  Launching in a New Market

This is a full guide to how you best launch a new product to the market, a full chec

How to Best Target Your Qualified Leads Based on Customer Segmentation
Sales & Marketing
Mar 11, 2025

How to Best Target Your Qualified Leads Based on Customer Segmentation

How to effectively target your qualified leads by using customer segmentation strate

Setting the Best Promotional Price
Pricing Fundamentals
Mar 11, 2025

Setting the Best Promotional Price

Learn how to set the best promotional price for your business with these tips on und

How to Use Pricing Objectives to Increase Profitability
Pricing Fundamentals
Mar 11, 2025

How to Use Pricing Objectives to Increase Profitability

This guide will help you understand what pricing objectives are, why they are import

Sales Volume vs. Profit Margin: Which One Is the Best Pricing Strategy?
Sales & Marketing
Mar 11, 2025

Sales Volume vs. Profit Margin: Which One Is the Best Pricing Strategy?

What business strategy is optimal for you? Should you opt to gain marketshare or sho

How to Use Pricing Objectives to Increase Profitability
Sales & Marketing
Mar 11, 2025

How to Use Pricing Objectives to Increase Profitability

Are you all in to grow your business in 2023? These are the best pricing objectives

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