Articles

Insights, strategies, and real-world pricing lessons. Explore expert articles to stay ahead in the world of pricing.

Smarter pricing, better promotions: why precision beats big discounts

How to design discounts that actually change buyer behavior.

Priceagent

Nov 28, 2025

Sales & Marketing

Priceagent appoints serial entrepreneur Emanuel Lipschütz as Chairman to lead next phase of global expansion

New Chairman brings scale-up rigor to support rapid global expansion

Priceagent launches new platform and plans, putting pricing within reach of every team

Launch of new plans and free trial gives every business instant access to demand and revenue insights

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Competitive Pricing

March 11, 2025

October 25, 2023

Competitive Pricing: A Comprehensive Guide

Boost profits with expert insights on competitive pricing. Discover strategies, case

Unlocking Success with Direct-to-Consumer Marketing

Sales & Marketing

March 11, 2025

October 17, 2023

Unlocking Success with Direct-to-Consumer Marketing

Unlock the potential of Direct-to-Consumer marketing with our comprehensive guide. E

Competitive Pricing

March 11, 2025

October 16, 2023

Guide on Effective Competitive Pricing Strategies

Boost profits with expert insights on competitive pricing. Discover strategies, case

Premium Pricing

March 11, 2025

October 11, 2023

Exploring Tiered Pricing Strategies

Discover how tiered pricing can propel your business to new heights. Explore differe

Sales & Marketing

March 11, 2025

October 4, 2023

A New Way to Test Creative and Optimize Brand Messaging

Discover a groundbreaking approach to advertising effectiveness, using pricing insig

Amazon pricing strategy: How to set the right price for your products

Competitive Pricing

November 3, 2025

September 27, 2023

Amazon pricing strategy: How to set the right price for your products

How to price your products on Amazon without racing to the bottom.

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