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Insights, strategies, and real-world pricing lessons. Explore expert articles to stay ahead in the world of pricing.

Smarter pricing, better promotions: why precision beats big discounts

How to design discounts that actually change buyer behavior.

Priceagent

Nov 28, 2025

Sales & Marketing

Priceagent appoints serial entrepreneur Emanuel Lipschütz as Chairman to lead next phase of global expansion

New Chairman brings scale-up rigor to support rapid global expansion

Priceagent launches new platform and plans, putting pricing within reach of every team

Launch of new plans and free trial gives every business instant access to demand and revenue insights

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Cracking the Pricing Code: How Customer Willingness to Pay Fuels Strategic Pricing

Value-Based Pricing

March 11, 2025

March 17, 2024

Cracking the Pricing Code: How Customer Willingness to Pay Fuels Strategic Pricing

Discover how understanding customer willingness to pay (WTP) unlocks strategic prici

Comparing the Best Pricing Intelligence Tools in 2024

Competitive Pricing

March 11, 2025

March 14, 2024

Comparing the Best Pricing Intelligence Tools in 2024

Discover the top pricing intelligence tools in 2024. Compare features, target audien

Competitive Pricing

March 11, 2025

March 12, 2024

The Power of Data: Tools and Techniques for Effective Competitive Pricing

Discover essential tools and techniques for effective competitive pricing. Learn how

Don't Get Grinched! Pricing Strategies to Conquer the Holiday Shopping Rush

Sales & Marketing

March 11, 2025

March 10, 2024

Don't Get Grinched! Pricing Strategies to Conquer the Holiday Shopping Rush

Don't get lost in the holiday rush! Discover winning pricing strategies for the holi

Value-Based Pricing

March 11, 2025

March 8, 2024

The Art of Value-Based Pricing: Maximizing Profit and Customer Satisfaction

Learn how to ditch cost-plus models, understand customer perceived value, and craft

Navigating the Retail Landscape with Price Intelligence

Competitive Pricing

March 11, 2025

March 6, 2024

Navigating the Retail Landscape with Price Intelligence

Unleash the power of data-driven pricing! Discover how price intelligence & pricing

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